CV28A LEDs: Next Generation SMD RGB Signage LEDs for LED Billboards

April 30, 2026

Achieve higher brightness, lower power consumption and long-term reliability with CV28A LEDs.

CV28A LEDs: Single lens SMD solution for 6-15 mm pixel pitch LED billboards

CV28A LEDs are a second-generation RGB SMD LED with advanced single-lens optics, delivering higher nits, improved efficiency and precise light control for outdoor video screens and billboards. Featuring a new, patented lens design, the CV28A LED is the first solution engineered to unify product design across all LED billboard pixel pitches.

Only the new CV28A SMD LED can easily match the performance of P2 through-hole LEDs for larger pitches and improve the visual impact of today’s SMD LEDs for smaller pitches – all in a Resilient-Rated, high-reliability package. Cree LED remains dedicated to delivering leading-edge technology for digital signs that lowers costs, improves efficiency and optimizes the visual experience for the viewer.

Key Benefits

  • Higher Brightness: More than double the nits of standard 2828 SMD signage LEDs
  • Lower Power: Higher nits at half the power of standard 2828 SMD signage LEDs
  • One Platform Solution: Covers 6–15 mm pixel pitch displays with a single LED type
  • SMD Assembly: Reduces assembly cost and complexity while increasing the precision of pixel placement
  • Outdoor Reliability: Resilient-Rated for performance in harsh environments

CV28A delivers more than double the screen nits of a standard SMD 2828 RGB signage LED, for example Cree LED’s own CLY6D. As pixel pitch increases, the non-directional output of the standard 2828 can’t put out enough light to achieve a minimum 7,500 nits for good visibility in full sunlight.

The advanced optics of CV28A provide color-matched, standard 45°/90° oval output – at the same shape and intensity as P2 signage LEDs, or even Cree LED’s first generation CV94A. The optic of CV28A puts the light only where it is needed, enabling more nits than any previous 2828 signage LED so it can work effectively at 10+ mm pixel pitch.

At pixel pitches of 10 mm and below, CV28A delivers higher screen nits at half the power of a standard SMD 2828 RGB signage LED (e.g., CLY6D). Note that the in the graph above, the CV28A is only operating at 10 mA per die instead of the 20 mA per die for the CLY6D.

The advanced optics of CV28A provide color-matched, standard 45°/90° oval output that puts the image only where it needs to be. This advancement cuts power consumption for the same screen nits, while also significantly reducing light pollution.

Built for Outdoor Durability

CV28A LEDs are Resilient-Rated and tested to withstand demanding outdoor conditions without additional protection. Designed to perform reliably from extreme heat to cold, with minimal discoloration and no restrictions on cleaning or environmental exposure.

Why Upgrade to CV28A SMB LEDs

The CV28A simplifies display design by covering the full 6–15 mm pixel pitch range with a single SMD LED. Its compact 2.8 × 2.8 mm package and advanced optics eliminate the need for multiple legacy solutions, reducing design complexity and streamlining manufacturing while allowing for precise alignment and tilt of RGB within each pixel and precise placement of each RGB pixel in the screen. Achieve more than 2× brightness or half the power of standard 2828 SMD LEDs with Resilient-Rated reliability.

Product Resources
CV28A RGB SMD LED Datasheet
High Brightness LED Product Page
High Brightness LEDs Feature Sheet
HB SMD Multi-Color LEDs Product Page
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